How to sell yourself for fun and profit

If you’re a developer, you probably wonder why the hell you’d want a personal brand for. It looks like the fewer people know you, the less they disturb you, allowing you to do what you’ve been paid for — write code. Speaking of pay, did you know that the best way to improve your salary is to change job? And when you look for a job, your personal brand matters. A lot.
In today’s world, the first thing recruiters and hiring managers do is search for you online, and what they find matters.

And if you are hiring, your personal brand as a manager and a leader is the one essential benefit your candidates will appreciate.

In this talk, Baruch will tell you how happened you know Baruch, how that knowledge helps Baruch in his career, and how you can do the same.
We’ll discuss what your brand really is, how can you develop it, and how to get started promoting it online, concentrating on low hanging fruits.

This is an improved and revised version of the 2019 talk. I added new material based on listeners' feedback and the latest developments! Among other things, we’ll talk about a toxic brand and the "canceling culture."


Baruch Sadogursky,

JFrog

@jbaruch

How to sell yourself for fun and profit
Baruch Sadogursky,
JFrog
@jbaruch
If you're a developer, you probably wonder why the hell you'd want a personal brand for. It looks like the fewer people know you, the less they disturb you, allowing you to do what you've been paid for — write code. Speaking of pay, did you know that the best way to improve your salary is to change job? And when you look for a job, your personal brand matters. A lot.
In today's world, the first thing recruiters and hiring managers do is search for you online, and what they find matters.

And if you are hiring, your personal brand as a manager and a leader is the one essential benefit your candidates will appreciate.

In this talk, Baruch will tell you how happened you know Baruch, how that knowledge helps Baruch in his career, and how you can do the same.
We'll discuss what your brand really is, how can you develop it, and how to get started promoting it online, concentrating on low hanging fruits.

This is an improved and revised version of the 2019 talk. I added new material based on listeners' feedback and the latest developments! Among other things, we'll talk about a toxic brand and the "canceling culture."
About speaker
About speaker
Baruch Sadogursky (a.k.a JBaruch) is the Head of DevOps Advocacy and a Developer Advocate at JFrog. His passion is speaking about technology. Well, speaking in general, but doing it about technology makes him look smart, and 19 years of hi-tech experience sure helps. When he's not on stage (or on a plane to get there), he learns about technology, people and how they work, or more precisely, don't work together.

He is a co-author of the Liquid Software book, a CNCF ambassador and a passionate conference speaker on DevOps, DevSecOps, digital transformation, containers and cloud-native, artifact management and other topics, and is a regular at the industry's most prestigious events including DockerCon, Devoxx, DevOps Days, OSCON, Qcon, JavaOne and many others. You can see some of his talks at jfrog.com/shownotes
Other speakers
Other speakers
Show more
Our partners
Drop us a line to figure out about format, platform, tickets, [anything]
Looking forward to your talk submissions. Choose any submission template you like – it's the topic and story logic that matters most
Will be happy to meet new partner companies who can help with making the conference more useful and interesting
Drop us a line to figure out about format, platform, tickets, [anything]
Looking forward to your talk submissions. Choose any submission template you like – it's the topic and story logic that matters most
Will be happy to meet new partner companies who can help with making the conference more useful and interesting